Thursday, November 15, 2012

Retro Ad Watch

 This was the phone in our kitchen in Mesa, Arizona, from 1979 until Ma Bell got broken up and you were allowed to buy your "own" equipment! 


scotsyank said...

You might not remember this, but this model was originally named 'The Princess'.

Anonymous said...

Sorry Scots, the Princess was more of a traditional handset on a slimmer oval style base, with it's notable selling feature that the dial and eventually buttons lit, in the base of the phone, for use in the bedroom as a nightlight. The original required an external power supply as a result. The buttons on the Trimline were in the handset, powered by the phone line and only lit when off-hook. The Princess was introduced in 1959, while the Trimline didn't come about until 1965.

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