Fleet Enemas: 'Cause Nobody Likes a Fudge-Sicle

OK, get ready to shit your pants. It appears that Madison Avenue is lubing up gearing up to launch a major advertising campaign geared toward selling gay men products for "elective rectal cleansing" (read: enemas). With ads that feature delightful images of two cozy hamburger buns, a donkey and a caboose, somehow I'm willing to bet Middle America would be more than willing to allow same-sex marriage to avoid this whole unseemly mess.

Portfolio.com reports:

Now that we as a culture have become inured to marketing for such once-taboo topics as erectile dysfunction, personal lubrication and manscaping, get ready for the ad world to literally hit bottom.

As in, recreational enemas.

You still there?

No, we’re not pulling this one out of our butt. C.B. Fleet Inc., the Lynchburg, Virginia, company synonymous with at-home disposable colonics, debuts a new product this month specifically for what they’ve termed “elective rectal cleansing.”

“We’ve always known that some of our consumers were using Fleet enemas for reasons other than to relieve constipation, so we wanted to develop a product that would meet the needs of those users and provide them with a safe way to cleanse and frequently if desired,” said Emily Klopp, senior brand manager for Fleet Naturals.

Read the full story HERE.